Posts Tagged: Photographer


14
Nov 12

Swiss Photographer sues Apple Inc

Someone is aiming to attack Apple Incorporation. According to an artist, the marketing department of Apple Incorporation has used one of her photograph and displayed it at a suspected show of chutzpah. They have used the picture to advertise the monitor of their newly launched MacBook Pro. This act has been done without her permission.

Sabine Liewald, the Swiss photographer, immediately filed a case against Apple Corporation because of legal damages and split in the suspect’s profits. A popular tech blog Patently Apple claims that Sabine has stated that her agent was asked by Apple Company in the end of spring for discussing something about her photograph but finally that did not happened.

Just after a few weeks, Liewald was surprised to see a similar image being used for the promotion of Mac Book Pro. This was released at the press conference that was held to introduce the newly launched Retina display. A dashing version was seen everywhere, especially in the Apple’s ads. All those advertisements are markedly evocative of metallic green and blue hues of Sabine’s beautiful photography.

The complaint also states that Apple informed the agency that will not use the image for advertising purpose but they did. Not only this, the image was used to demonstrate Photoshop. MTV Geek caught the screenshot from the original site of Apple on 11th June. On this day the device was shown for the first time.

Apple is still using the image to publicize the model. According to some senior officials, Apple is not doing right and should be careful about its future steps. Nothing can be said now as officials are trying hard to make out of court settlement.


31
May 12

QUINCEANERA PHOTOGRAPHER IN SANTA BARBARA

Photography Video Rating: 4 / 5


28
May 12

The Wedding Photographer and the Knottie

Photography Video clip Rating: five / 5


28
May 12

The Wedding Photographer and the Knottie

Photography Video Rating: 5 / 5


28
May 12

The Wedding Photographer and the Knottie

Photography Video Rating: 5 / 5